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  Campaign Tips & Product Ideas
 

Promoting Your Campaign

Build Around a Special Message

Partnerships Are Important

Create Awareness

Stock Up on Supplies

Track Your Campaign Goal

Make Events Memorable

Incentives

Say It with a Pin

Recognition & Appreciation

Dress for Campaign Success

Campaign Activities

Recognize & Reward with Gifts

Outdoor Events & Gifts

Promoting Your Campaign

Promote your campaign as a short, fun event that happens once a year. Inform employees of campaign dates and provide them with plenty of information using the following resources:

  • Group presentations
  • Letter from your CEO
  • Posters
  • Flyers
  • E-mail and/or voice mail
  • Speakers and Tours program
  • Employee testimonials
  • Personalized company campaign video
  • Food and/or clothing drive
  • Company newsletter articles/ads, or a special company campaign newsletter
  • Thermometer goal posters
  • Lunchroom table tents
  • Payroll inserts
  • Screen savers

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Build Around a Special Message

Using this special message throughout your campaign is a great way to highlight a particular an area of focus.

Within our CFC Campaign Catalog you will find tools to address most of your campaign needs:

  • Awareness generators: posters, signs, stickers
  • Campaign supplies: pens, notebooks, bags
  • Event supplies: wristbands, pens, educational bookmarks
  • Promotional items: magnets & lanyards
  • Recognition gifts: sport bottles & coffee mugs

Mix and match these supplies with custom logo branded items throughout our catalog for a balanced approach of message and identification.

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Partnerships Are Important

Items with this message are a perfect way to engage your donors and volunteers. Products are available to support all elements of your campaign.

  • Awareness generators: posters, signs, stickers
  • Campaign supplies: pens, notebooks, bags
  • Event supplies: wristbands, pens, educational bookmarks
  • Recognition pins & emblems
  • Promotional items: magnets & lanyards
  • Recognition gifts: sport bottles & coffee mugs

Mix and match these supplies with custom logo branded items throughout our catalog for a balanced approach of message and identification.

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Create Awareness

Create awareness with posters, flags, banners and signs. As campaign time approaches, these identifiers can help build excitement and employee involvement within your facility.

  • Hang posters to highlight your message.
  • Hang flags with pride from any flagpole or drape them respectfully over a balcony or high wall.
  • Display banners and signs at your pledge station, behind event speakers or at your corporate Day of Caring event

Traditional areas for display of these items are cafeteria walls, hallways, human resource offices, lobbies and other high traffic areas.

For more information on our line of display items, see our Basic Supplies section.

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Stock Up on Supplies

Listed below are supplies that are useful for campaign activites and goal tracking, as well as for daily activities, announcements and meetings.

  • Folders, pens and supply bags are a must for any pre-campaign meetings. Make sure you order in advance so you are fully stocked for your campaign.
  • Notecards can be used in many ways—for announcements, invitations and thank yous.
  • Stickers are available in many different sizes and types, including those suitable for outdoor use.
  • Campaign tracking tools like goal thermometers are great for tracking corporate or departmental goals. Use them in high traffic areas and update them frequently.

More products can be found in the Basic Supplies and Pens sections of the CFC Store.

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Track Your Campaign Goal

After you set your campaign goal, track it.

Goal thermometers are great tools for tracking the financial progress of your corporate, regional or departmental campaign goals. These are best displayed in common areas.

The styles and sizes here are designed to fit many areas. Use these in conjunction with other tracking methods for optimal employee involvement.

For our completely line of campaign goal tracking products, click here.

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Make Your Events Memorable

Make your special events memorable! Use CFC branded decorations, treats, supplies and "takeaways" to add impact to your:

  • Committee meetings
  • Coordinator training
  • Campaign kick-off
  • Victory celebration
  • Day of Caring and Leadership breakfast

You may also consider planning a raffle using branded gifts. Raffles are a proven way of increasing employee involvement and participation.

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Incentives

Use incentives to encourage donors to pledge early, to increase their contributions, or to participate in departmental competitions.

Remember, people give when they are educated about the needs and the impact of their gift, and incentives are a fun addition to the campaign. Some suggestions are:

  • Angel Day (day off with pay)
  • Reserved parking
  • T-shirts and merchandise
  • "Boss for a Day" Contest
  • Raffles

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Say It with a Pin

Pins are a great way to recognize the important people in your campaign, such as

  • Donors
  • Campaign coordinators
  • Guest speakers
  • Leadership givers
  • Committee members
  • Loaned executives

With prices starting at $.11 each, you'll find options for all budgets.

Stick-ons are inexpensive, adhesive-backed pins used for temporary identification. Brass pins are inexpensive, yet permanent keepsakes. Jewelry pins are of higher quality and are available in an assorment of finishes and designs.

Our Pin Collection features over 20 pins in a variety of styles and prices.

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Recognition & Appreciation

The thank you is an important part of every campaign. Be sure to thank volunteers and donors for their contributions to the campaign. Consider the following:

  • Thank you posters
  • Display campaign results prominently
  • Awards lunch/celebration
  • Party hosted by the CEO
  • Awards presentations
  • Employee newsletter article with names and photos of campaign volunteers
  • Campaign mementos including certificates, coffee mugs, cups, notepads, pins and plaques
  • Letter from the CEO and/or union representative

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Dress for Campaign Success

Branded apparel is appreciated by all. Now, with an expanded line of shirts for women, there is something for everyone.

  • Use branded apparel to identify your company coordinators at campaign events, or individual company teams during competitions.
  • T-Shirts make great “thank you” gifts for donors.
  • Branded apparel is perfect for raffle prizes.

View our complete line of Apparel here.

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Campaign Activities

Activities can make your campaign a fun event and something to look forward to.

Use these activities to raise awareness and morale:

  • Employee rallies
  • On-site agency visit
  • Recognition day
  • Trivia contest
  • Baby picture guessing game
  • Employee picnic
  • Halloween costume contest or pumpkin carving contest
  • Car wash
  • Golf tournament
  • Silent/live auctions
  • Ice cream social

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Recognize & Reward with Gifts

In addition to sincere words of thanks, gifts of appreciation are a wonderful way to continue the recognition experience. They can thank, promote, recognize and reward special individuals such as:

  • Donors
  • Campaign coordinators
  • Leadership contributors
  • Volunteers

The CFC Store Gifts & Incentives section contains over 45 branded gift selections.

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Outdoor Events & Gifts

With endless ways for your CFC campaign participants to enjoy the outdoors, gifts that fulfill these needs are always appreciated. Some popular and time-tested campaign gifts are listed below. These are great campaign mementos that help reinforce the CFC experience every time that they are used.

  • Golf related items—balls, putter, and golf towel
  • Stadium Sports—fleece blanket, umbrellas, folding chairs
  • Jogging—sport bottles, t-shirts, jackets
  • Picnics—coolers, soda can insulators, beach towels

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